At the very heart of YR is our understanding of user experience, software, hardware and manufacturing. Essentially we are a technology company focussed entirely on customer experience. Lumacoustics created YR and now Lumacoustics has become YR Live. Lumacoustics, founded by Tim Williams and Tom Hogan in 2008 invented the digital graffiti wall. The company went on to work with retailers and brands all over the world, working with Nike in 2012 and creating the most tech enabled retail store in the world with Nike Boxpark.

Now, we are YR. YR is your customisation partner delivering incredible experiences in live events and retail. We create software and can create seamless omnichannel customisation experiences.

We are experts in user experience, design, and execution.