The Nickelodeon Kids' Choice Awards (also known as the KCA's or Kids Choice) is an American children's awards ceremony show that is produced by Nickelodeon. The show honours the year's biggest television, movie, and music acts as voted by viewers worldwide.  

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For the 31st annual award ceremony, YR were invited to lead the on site customisation in the VIP gifting suite. The show was hosted by WWE Superstar John Cena and was streamed live in over 170 countries worldwide. We delivered over 300 custom back packs which were embroidered live in house! Users were able to select from 3 styles of custom text embroidery and then select a choice a coloured thread.